“Donny adds unparalleled value to the Tiger Pistol team through his immense experience in the digital advertising industry, innovative vision and ability to foster new relationships,” said Paul Elliott, CEO, Tiger Pistol. “Donny’s greatest strength is his ability to uncover and respond to brands’ needs and goals with incredible following to ensure their success.”
Prior to joining Tiger Pistol, Donny spent over 6 years at Simpli.fi, as VP of Sales, working with brands and agencies to reinvent media buying with programmatic strategies. Once Simplifi was acquired, Donny left to found Quota NYC, a company that partners with startups to create sales systems that scale efficiently. His approach to sales and marketing is based on the belief that the best innovation happens when technology companies and brands work together to respond to a dynamic market.
“Tiger Pistol is in the unique position of enabling brands to connect with their local partners while allowing shoppers to buy the way they want,” Dye said. “Too often, marketers are told that collaborating with their local partners is too complex or impossible. That couldn’t be further from the truth. Not only is this collaboration at the heart of the Tiger Pistol platform, but we also believe is key to attracting modern local shoppers who now buy through curbside pickup, in-store pickup, delivery and direct from the brand.Tiger Pistol gives brands a true local connection to where they are sold and, in turn, connect to their consumer. simply no replacement for this level of collaboration, and the results speak for themselves.”
“Donny excels at building high performing teams and promoting new sales opportunities that align with Tiger Pistol’s business objectives and contribute to our aggressive growth,” said Elliott. “An enthusiastic and dynamic leader, I am confident that Donny will continue to elevate Tiger Pistol’s sales and marketing efforts through strong leadership and innovative problem solving.”
Since Dye joined the company, Tiger Pistol has already grown its corporate brand client list by more than 50% and is on track to release over 500,000 collaborative ad campaigns in 2021.
Donny holds a bachelor’s degree in business administration and marketing from University of Southern Georgia. He lives in New York City with his wife and two children.
About the Tiger Pistol
Tiger Pistol, the most award-winning social advertising platform of 2020, makes high-performance collaborative advertising simple and scalable for brands and their channel partners, removing barriers to customer acquisition and sales growth. Tiger Pistol’s Collaborative Advertising Platform™ uses advanced technology and automation to unite brands with their channel partners (retailers, resellers, agents) to acquire and engage new customers within their local communities . As a longtime marketing partner of Facebook, Tiger Pistol is the world’s largest third-party publisher of collaborative social ads, supporting clients in 22 global markets with more than 500,000 campaigns published each year. Learn more by visiting TigerPistol.comor following Twitter, FacebookWhere LinkedIn.
Director, Marketing and Communications
SOURCE Tiger Pistol