STRONGER FAIRER FORWARD ANNOUNCES MULTI-PLATFORM ADVERTISING CAMPAIGN TO INFORM NEW JERSEYANS OF GOVERNOR MURPHY’S PROGRAMS AND AGENDA TO CREATE OPPORTUNITY AND EXPAND AFFORDABILITY IN NEW JERSEY
NEW JERSEY — Stronger Fairer Forward, a 501c4 nonprofit advocacy organization, is launching a cross-platform ad campaign highlighting Governor Phil Murphy’s agenda to create opportunity and make New Jersey more affordable. The campaign – including ‘Flag’, ‘Dream’ and ‘Home’ ads – will kick off today and run through the end of July and will spend approximately $2 million to reach New Jersey residents through investments in television, digital and out-of-home platforms, including billboards.
The ads tell the story of the upbringing of Governor Murphy, who grew up paycheck to paycheck before working hard to build a better life for his family and achieve the American dream. Recognizing that those opportunities seem out of reach for too many families today, Governor Murphy has enacted and championed policies that create opportunity and make life more affordable, such as lowering taxes and providing relief. historic property tax.
“Growing up, my family struggled to make ends meet. But if you worked hard, you could do better than your parents. It’s the American dream, but now that dream is out of reach for too many people.” Governor Murphy said. “That’s why we’re lowering taxes and making New Jersey more affordable. Opportunity plus affordability equals a stronger middle class.
For more information on how to take advantage of the affordability programs in place and for more information about Stronger Fairer Forward and its mission, please visit strongfairerforward.com.
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