
Sidecar Releases Online Advertising Industry Benchmarks for 2021
PHILADELPHIA CREAM, April 20, 2021 /PRNewswire/ — The global pandemic has led to a dramatic…
PHILADELPHIA CREAM, April 20, 2021 /PRNewswire/ — The global pandemic has led to a dramatic…
Data: GroupM; Graphic: Will Chase/AxiosThe advertising industry, plagued by pandemic-induced budget cuts last year, is…
A new era of advertising is taking shape. Driven by growing consumer concern about how…
Times Square in New York.Angela Weiss | AFP | Getty ImagesAround this time last year,…
Whenever there’s a conversation with purchasing about modern slavery law, there’s a general consensus that…
Gold: Goodby Silverstein & PartnersJeff Goodby and Rich Silverstein have achieved iconic status in the…
WASHINGTON, February 5, 2021 /PRNewswire/ — Destination DC (DDC), the official destination marketing organization for…
The sustainability pioneer is recognized for his work as the founder of eco-conscious brand Fundudzi…
2020 was the most crushing year for the ad industry since the 2008 recession. On…
The advertising industry works on the front lines of conversations about COVID-19, racial injustice and…
Opinions expressed by Contractor the contributors are theirs. If you invest money in marketing campaigns,…
The recent heckling of the Clicks hair campaign reminds us that every once in a…
The coronavirus pandemic has upended the advertising industry, as well as other parts of the…
In a pre and post Populus survey of UK ad agency awareness of over 2,000…
It’s time to wake up. On the Global Day of Climate Action, VICE Media Group…
LOS ANGELES, September 3, 2020 /PRNewswire/ — Battery, the Los Angeles-based creative advertising agency known…
In June, the independent advertising technology company mixer surveyed ad technology vendors, brands, advertisers and…
Thinkstock A major study reports little change in mental health status in the media industry…
In honor of the new Samsung A51, Samsung and Starcom have launched their first in-game…
“More than ever, we realize that sometimes all you need is a little break or…
Often, in-house marketing teams are tasked with finding a new ad agency partner to help…
While the diversity of Adam & Eve/DDB’s clientele allows it to showcase its best work,…
Creative agency StrawberryFrog has teamed up with Charlotte-based Truist Financial Corporation (TFC) to launch its…
Devika Bulchandani, President of McCann New York, the main office of the McCann Worldgroup global…
In 2019, the agency went from being a creative place with advertising to being a…
In the pre-digital era, ad agencies were ruled by swaggering creative directors who gorged themselves…
MINNEAPOLIS–(BUSINESS WIRE)–Shopkick, a leading shopping rewards app, makes its national TV debut with the launch…
“Once the first agency gets unionized, it becomes easier for everyone,” a strategist wrote on…
Titled “Lunchtime Anytime”, the new campaign approach allows Buddig to hyper-target consumers based on their…
DUBLIN, July 17, 2018 /PRNewswire/ — the “The advertising industry in South Africa 2018” report…
Facebook’s business is nearly 100% driven by advertising. SummerEven with all the negativity swirling around…
NEW YORK, October 10, 2017 /PRNewswire/ — Today, Ernst & Young LLP is launching a…
It’s time to bypass the advertising industry. This industry is stuck with shady inventory and…
Here is an unusual story from South Africa. It seems that an anonymous citizen of…
It is a truism that an agency is nothing more than its employees. With few…
Technology has brought enormous changes to the advertising industry, changes that would have been inconceivable…